About ServeSmart
At ServeSmart, we empower alcohol servers by providing comprehensive, practical, and accessible alcohol server certification courses. Founded with a clear mission, we are dedicated to community safety, responsible alcohol service, and regulatory compliance.
Our Story
ServeSmart was founded in September 2018 by Michelle Smeback and Kyle Smeback, combining their extensive expertise in healthcare, education, hospitality, and technology.
Michelle brings over 30 years of experience as an ICU nurse, Nurse Practitioner, and Nurse Epidemiologist, along with significant experience in adult education. Her background in public health and her commitment to clear, prevention-focused instruction have shaped our practical, safety-driven training philosophy.
Kyle’s early career as a bartender and server provided firsthand insights into industry demands. With over a decade of experience in software development and operations, Kyle has infused ServeSmart with modern technology solutions, resulting in a user-friendly, mobile-first training platform.
Initially launched in Washington State, ServeSmart rapidly expanded into key markets including California, Florida, Texas, Georgia, and Ohio, offering fully online and mobile-friendly courses from day one.
Our Mission
Our mission at ServeSmart is to promote community safety by providing comprehensive alcohol server training that goes beyond legal requirements. We aim to equip our students with the knowledge and skills they need to serve alcohol in a safe and responsible manner and to prevent the sale of alcohol to intoxicated and underage persons.
We believe that every individual who serves alcohol has a responsibility to protect their community, and we are committed to preparing our students to fulfill that responsibility.
Meet Our Founders
Michelle Smeback
Michelle’s extensive experience as a Nurse Practitioner and Nurse Epidemiologist drives her commitment to public health education and safety. Her passion for prevention-focused training ensures that ServeSmart’s curriculum is both practical and effective.
Kyle Smeback
With a robust background in hospitality and over ten years in software development, Kyle leverages technology to create a modern, seamless training experience. His vision for mobile-friendly and user-centric design sets ServeSmart apart from traditional training platforms.
Our Impact
Our distinctive approach includes:
- A fully mobile-friendly design.
- Modern interfaces for intuitive learning.
- Courses regularly updated to align with state regulations.
- Real-world relevance, preparing students to handle practical situations confidently.
Hear testimonials directly from our students:
EXCELLENT Based on 93 reviews Posted on Enrique PTrustindex verifies that the original source of the review is Google. Easy and fast to get thru, very helpfulPosted on Rachel BTrustindex verifies that the original source of the review is Google. Giving 4 stars for the grammar errors but overall easy-peasy!Posted on Davis DTrustindex verifies that the original source of the review is Google. It was pretty awesome on how ServeSmart made it easy to quickly study and do the test. I passed with flying colors. I'm excited to start working in the field I was meant for. Thank you!Posted on Tiffany TTrustindex verifies that the original source of the review is Google. Easy to follow lessons with mid lesson mini quizzes. They really know how to set you up for a passing test.Posted on Jerry DTrustindex verifies that the original source of the review is Google. Has great courses and thorough information.Posted on Metta PTrustindex verifies that the original source of the review is Google. I am glad to use the service from this page and it is the page I trust the most.Posted on Kristin FTrustindex verifies that the original source of the review is Google. Revised review. Outstanding customer service. Prompt. Very responsive and courteous. My husband and I agree that this is one of the most comprehensive CBT programs we have taken. Excellent value. In-depth training. Has provided both of us with exactly what we need. Thank you!!! We highly recommend ServeSmart.Posted on Charlie yTrustindex verifies that the original source of the review is Google. I took their MAST permit program online and I think it was a pretty well done online school. It was definitely more tedious then it needed to be, with a lot of trick questions and new random content on the quizzes. Along with they've got some bugs like mislabeling of quizzes and one of their ID Questions on the quiz was just having the wrong answer. But overall a pretty solid online course.Verified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more
Thank you for choosing ServeSmart for your alcohol server training needs. We are dedicated to providing you with the best possible learning experience and preparing you to make a positive impact in your community. Don’t wait, take the course with ServeSmart today and join our mission to promote responsible alcohol service!